Pop Mart International Group Limited is a Beijing-based designer toy company that pioneered the global blind box collectible market. The company designs, develops, and sells pop toys through physical retail stores, roboshop vending machines, and online channels across the People's Republic of China, Asia-Pacific, the Americas, and Europe. Its product portfolio includes original intellectual properties such as Labubu, Molly, and Skullpanda, as well as licensed collaborations with major brands including Disney, Harry Potter, and SpongeBob SquarePants. Pop Mart's blind box format—where customers purchase sealed boxes containing mystery figurines—creates a unique collecting experience that has resonated globally with younger consumers. Beyond toy sales, the company operates Pop Land, a branded amusement park in Beijing, and provides digital services through its mobile app and social media platforms. With consistent high revenue growth and significant international expansion, Pop Mart has established itself as a market leader in character-based entertainment and designer toy culture worldwide.