Kitwave Group plc is an independent delivered wholesale business founded in 1987, specializing in the distribution of impulse products across the United Kingdom. It supplies a broad portfolio of approximately 44,000 products, including confectionery, soft drinks, snacks, ice cream, frozen, chilled and fresh foods, alcohol, groceries, and tobacco to around 46,000 mainly independent customers such as convenience retailers, leisure outlets, vending operators, foodservice providers, and other wholesalers. Operating through three key divisions—Ambient, Frozen & Chilled, and Foodservice—the company supports nationwide delivery via a network of 37 depots, a fleet of 650 vehicles, and a direct sales force of 300 representatives, backed by over 2,100 employees. Kitwave Group plc excels in low-value drops with minimum order values as low as £100, capturing a share of the £33.5 billion UK wholesale market through strategic acquisitions that drive geographical expansion and product diversification. With recent group revenue of £663.7 million for the 12 months ended 31 October 2024, it plays a vital role in the food distribution sector, serving diverse trade customers efficiently.